Fresh Earth
Fresh Earth — The First Data-Verified Regenerative Land O.S. on Earth
You can now own land that heals.
Heal the land. Hold a piece. Own change.
Fresh Earth makes regenerative farming profitable for farmers and investors at the same time. We don’t run the farms. We run the rails underneath them.
The land is sick. We know how to heal it. Now we know how to pay for it.
People want change. So they own it. The system runs the work. The treasury holds what is left. Two tokens prove what was done. The land gets healthier. You get a share.


Three lobes. One ledger.
The land is sick.
We know how to heal it.
Now we know how to pay for it.
For seventy years, food got cheaper. The bill went somewhere else. The soil got thinner. The water got scarcer. The animals lost their range. The carbon left the ground.
The money saved at the supermarket was borrowed from the ground. The ground is asking for it back.

Three things just became true at once.
The window opened in the last two years.
The soil can be measured.
Carbon in the ground is counted to a tonne per hectare per year. Independent labs do the work. The numbers are public.
Capital has to listen.
Australia made climate disclosure law in January 2025. Big companies must now report what their supply chain does to the land. Money moves to what can be checked.
Every step is on the record.
The software that runs banks now runs farms. Every change, every measurement, every dollar is on the chain. Nothing is taken on trust.
Fresh Earth makes regenerative farming
profitable for farmers and investors.
Think of Fresh Earth like the rails under a railway. The track does not grow wheat. The track does not drive the train. But every train runs on the same gauge.
The farmer changes what they grow and how they grow it. A scientist designs the change. A supplier delivers the inputs. An operator does the work. An auditor checks the change is real. A price is set. Investors back it.
Different jobs. One ledger. We don’t run the farms. We run the rails.
The infrastructure already works on 7 farms. It can work on 5,000.
That’s what you’re backing.
- The Fundholds the land in commons · Australian-resident trust · FIRB-clean by structure
- Operatorsdo the work · recruited regenerative farm managers · ideally local · paid by treasury
- Scientistsdesign the change · select + optimise blueprints on the digital twin
- Suppliersprovide materials · bid on inputs · costs locked at Stage 03
- Auditorsverify the result · named bodies, on-chain, no editorial pass
- Buyerspay for the outcome · carbon, biodiversity, water, premium produce
- Investorsfund the system · hold units in the trust · own units of the engine
- Ambassadorscarry the message · equity-aligned, not commission · grow the movement
The farmer changes what they grow. An auditor checks the change is real. A price is set. Investors buy in.
Every project moves through seven stages. Each one is audited.
It works like a stock exchange for healing land. Every transaction is visible. Every party is named. Every outcome is checked before money moves. The first four stages are digital. The plan is signed off before anyone touches the dirt.
Costs first.
Treasury second.
Fresh Earth’s fee last.
The farm pays its costs first. The treasury keeps what is left. Fresh Earth gets paid last — and only if there is profit. The treasury compounds. It is never extracted.
Eleven percent at most. Written into the licence. Paid last, after the costs. Flexes down to protect the treasury. Capped, never extracted.
After the fee, after admin, after tax — what is left goes into the treasury. It compounds. It is never paid out.
By doing the work better. Lower costs. Smarter plans. More healing per hectare. We get better at the work. The land does the rest.
You become an owner of
the operating system that makes regeneration pay.
Until now, you couldn’t invest in regeneration. Now you can.
Plain English · you own a share of the company that owns the rails
Fresh Earth Universe owns the master licence. Every new country runs the same licence. Every project pays the same fee. The shape never changes. The income adds up — every new licensee, another line on the page.
Demand creates the field.
The marketing engine. Ambassadors. Referral. The "Own change" wave. Ordinary people grow the movement; ownership follows the message.
Where regeneration becomes investable.
CUPM · the four-step ladder · open-source blueprints. Coordinates farmers, scientists, suppliers, operators, auditors and investors on one ledger.
Verified value · economic + impact.
FEVT — the verified profit. FEIT — the verified impact. One audited project. One ledger for profit, one for healing — built so they can’t drift apart.
Ordinary shares in Fresh Earth Universe. The company that owns the operating system. Not a token. Not a fund. A company.
Each new country uses the same pattern. No new product. No new contract. Just a new licensee. Same shape. Same fee. Same equity.
Every farm teaches the next. The next farm starts smarter. Knowledge compounds. So does the capital.
Seven farms in New South Wales. All being measured. All paying.
Seven farms across NSW · 7,337.72 hectares in cycle · independent audits. The proof is on the dirt.
Important. Six of the seven farms are already owned by wholesale investors. They prove Fresh Earth can buy, heal, and coordinate real land. From here, every new farm runs the new way. Same operating system. Same eleven percent fee. Same twenty percent equity. That is what you are funding.
Hillview was a sheep farm.
Now it’s a carbon farm.
The sheep are still there. So is the profit.
Lachlan Graham was named Australian Farmer of the Year in 2013. Hillview Park is his land. Southern Tablelands, New South Wales. 1,167 hectares. The first farm on the regulated platform.
A soil-carbon project sits on 590 hectares. The cycle runs for 25 years. Thirteen wind turbines lease the high ground. Two creeks run through — Pejar and Steve’s Creek. Every measurement is on the chain.
Same hands on the land. Same sheep. Different ledger underneath.
Every project on Hillview pays the eleven percent licence fee to Fresh Earth Universe. That fee is what your shares are buying. Hillview is the first revenue line. Every other farm repeats the same shape.
The auditor checks the soil. The registrar records it. The exchange prices it. You own a piece of it.
Every measurement is taken by an independent specialist. Each one is lab-tested. Each one is recorded for good. Each one is visible to every party. There is no editorial pass on a soil sample.
Carbon is one of ten. Biodiversity. Water. Soil. Animal welfare. Food and fibre quality. The land’s value. Improvement over time. Indigenous knowledge. Women in farming. Each one measured. Each one verified. Each one on the chain.
On the chain. On the record. Where it can never be quietly amended.
Every measurement carries a tag — Green when it’s independently certified, Amber when it’s accurate but not yet certified, Red when it’s modelled. The lowest tag wins. One weak input cannot be rounded up.
Every year, the carbon in the soil is counted. That carbon has a price. That price goes to you.
The land is sold into the trust. It is held forever. The structure protects it for the next ten generations.
After each project pays its bills, what is left flows into the treasury. The fee comes out. Admin comes out. Tax comes out. The rest stays in. The treasury does not extract. It compounds. Year on year. Farm on farm.
As the land heals, the share gets worth more. The land is never sold.

↺ Revenue buys more land. More land runs more projects. The treasury grows. Each share becomes worth more. The loop repeats. Nothing is paid out.
Compounded, never extracted. Growth comes from lower costs and higher co-benefits. Not from changing the fee.
Two tokens. One project. Audited together.
One token is the profit. The other is the proof of healing.
Neither token is part of this raise. Both come later. Both run on the operating system this raise funds.
The Fresh Earth Value Token
Units in a regulated trust. The trust holds the land. You hold the right to share in what the land earns. The land is held in commons. Protected forever.
What backs FEVT. Two things. The land in the trust. And the money left over each year. That’s what flows into the trust after costs, the 11% licence fee, admin, and tax are paid out. The 11% goes to Fresh Earth. The rest stays in the trust. Year after year, it compounds. More farms join. Each one de-risks the next. The land gets more valuable as it heals.
International capital is welcome. The trust is Australian. The structure is clean. The first raise targets A$22 million for Hillview Park. This happens later — when the trust is set up.
- Regulated unit · Australian Managed Investment Scheme
- Land held by Australian-domiciled holding entity (FIRB-clean)
- Pricing · independent valuation across 10 dimensions of impact
- Issuance fee · 5%, paid to the operating company
The Fresh Earth Impact Token
Ten dimensions of impact, made tradeable. Carbon. Biodiversity. Water. Soil. Land value. Food and fibre quality. Net economics. Improvement over time. Indigenous participation. Women in farming. Every instrument you know measures one. Land has ten.
Public. Fair-launched. No pre-mine. The truth of what was done to the land, traded openly. Not an investment. Not a security. The receipt for healing the world.
- Public utility · fair-launched
- Indexed per square metre of verified impact
- 10 dimensions · activated per project
- Tradeable · subject to market
The two run side by side. They are not subsets of each other. Same project. Two outputs. The trust holds the money side. The public ledger records the impact side. Both depend on the operating system this raise funds.
Not charity. Not a donation. Land that heals — and earns.
Six portals. One verified record. Farmer and investor — one truth.
Six teams. One ledger. No-one outranks the audit. The truth sits in the record.
Around the portals: landholders sell in or roll into the trust. Ambassadors carry the message. Women farmers and Indigenous wisdom are recruited through the portals, paid as disciplines. The land is held in commons by the trust, for the next ten generations.
You can now own a piece of
the company that owns the land that heals.
People eat the food. The land grows the food. A real currency should be backed by the health of the planet and the people who live on it.
This is not a fund you buy into. It is a ledger you put your name on. Donating helps. Owning compounds.
The people who already built the proof.
Farmers. Scientists. Technologists. Operators. They proved regenerative farming can pay on real ground. Now they are building the rails so it can scale.
- Luke MakepeaceCo-Founder · Co-CEO · Creative Director
- Lachlan GrahamCo-Founder · Head of Regenerative Farming · Australian Farmer of the Year, 2013
- Luke StarCo-Founder · Chief Financial Officer
- Paul TaylorCo-Founder · Chief Science Officer
- Bob BellCo-Founder · Strategic Advisor
- Ben NottCo-Founder · Chief Marketing Officer
- Steve WhiteCo-CEO · Commercialisation Director
- Ben WillisChief Legal Officer
- Burak CankurtaranChief Technology Officer
- Chris ParksInvestment Management
- Russell RankinIndustry Relations
- Agatha MakepeaceDirector of Business Operations
- Simon SkillicornBusiness Development & Strategic Partnerships
You put money in.
The land gets better.
You get paid.
We are raising A$1.5M. Ordinary shares in Fresh Earth Universe at A$15M pre-money. The first formal capital under the new structure.
Not a SAFE. Not a convertible note. Not a token sale. Ordinary shares in the company that owns the rails.
The infrastructure already works on 7 farms.
It can work on 5,000.
That’s what you’re backing.
Seven farms are already on the ledger. Yours is the next signature.
People wanted change. They own it. The system runs the work. The treasury holds what is left. Two tokens prove what was done. The land gets healthier. You get a share.
What you buy: ordinary shares in Fresh Earth Universe Pty Ltd. The company that owns the operating system. Not farm ownership. Not a token.
A$1.5M raise · A$15M pre-money · closing 30 June 2026 · wholesale s708(8)/(11) + retail via Crowd-Sourced Funding.
Food security today. Climate solution at scale. Biodiverse forest as the long-horizon endpoint. One infrastructure. Every industry.
Fresh Earth — The First Data-Verified Regenerative Land O.S. on Earth
Luke Star · luke.s@freshearth.io · freshearth.world
Closing 30 June 2026 · A$1.5M · A$15M pre-money · ordinary shares

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