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FRESH EARTH · CONCEPT III · 03VOICE · PLAINSPOKEN-DEMOCRATIC

The Land

Real farms. With names. You can point to them.

Civic infographic of NSW outline in soil-brown ink on cream, five solid-gold dots at exact coordinates, each ringed by a tiny pictographic icon (woolshed, dam, ridge, fence, gate), bold green hairline rule across the bottom.

Seven farms. NSW. 6,673 hectares all up. Hillview Park — that’s the first one. The rest are right behind it. Real country, with real people.

01 · WHERE

Hillview Park. Glenclair. Cooksvale.

Three names you can find on a map. Seven titles, one state. Country with weather, neighbours, dams and gates.

You can drive to them. You can walk them. They’re not a brochure.

02 · WHO

The people running them have been on the country for generations.

Hillview is run by a fourth-generation farmer. He won Farmer of the Year in 2013. He’s the one who signs the audit each March.

These are not fund managers. They’re custodians. They live there.

Real farms. With names. You can point to them.
03 · HOW BIG

6,673 hectares. That’s about 22 square miles.

Big enough to prove the system. Small enough to know each paddock. The right size for a first chapter.

The next chapters are under contract. The decade after that is the work.

DIAGRAM · Neurath / Isotype civic
HillviewGlenclairCooksvaleC-IVC-VFive farms. NSW. 5,879 hectares. Real names, real country.

Neurath-style civic icons — five small hand-drawn farm pictographs (woolshed · dam · ridge · fence · gate) labelled Hillview · Glenclair · Cooksvale; brown ink on cream.

Seven farms. Real names. Now we change how they’re farmed.